How is the market?

Now, you’re probably thinking, the market is hot right now I can sell for millions!

Or the market is slowing down, I shouldn't sell, right? 

Let’s address this. 

There are three factors that affect the sale of a home. 

The Market, The Condition and The Price. 

You can control 2 of those. 

You can control the condition of your home and the price of your home. 

You cannot control the market. 

Luckily, here in Palm Beach County we have a very steady market. 

Not a sellers market, and not a buyers market. 

Right in between. 

Average days on market is just under 60 days. 

That's why at exit we ask for 90 days from you. 

If we can't sell your home in under 90 days, then it may be because of the condition or the price. 

Take Khalid and Jenny for example. 

They were selling their home for 2 million dollars. 

We warned them that it may be ah ...

How should I price my home?

Now let’s talk about pricing. Pricing your home, it’s a touchy subject, right? Right, it can be. But there are two ways of thinking of this. Emotionally and logically. 

Logically, you know there is a price someone is ready and willing to pay for your house. 

Emotionally, you believe your home is the best home in town. 

And that’s okay.  Price it like it’s the best. 

We usually recommend a 5% decrease every 3 weeks for that reason.

Take Justin and Jenny for example. 

They spent 3 months on the market before finally adjusting their price.  After the first reduction we saw traffic double and went under contract the next week.  Testing prices works, which is a relief, right? 

Now, that is how the Exit Marketing plan works. Isn’t that cool?

-Matthew CroninExit Realty MiznerMatt@ExitRealtyMizner.comCell: (603)531-1035P.s. If you'd like to find the value of your hh ...