Sunday, August 4, 2019 / by Matt Cronin
How should I price my home?
Now let’s talk about pricing. Pricing your home, it’s a touchy subject, right? Right, it can be. But there are two ways of thinking of this. Emotionally and logically.
Logically, you know there is a price someone is ready and willing to pay for your house.
Emotionally, you believe your home is the best home in town.
And that’s okay. Price it like it’s the best.
We usually recommend a 5% decrease every 3 weeks for that reason.
Take Justin and Jenny for example.
They spent 3 months on the market before finally adjusting their price. After the first reduction we saw traffic double and went under contract the next week. Testing prices works, which is a relief, right?
Now, that is how the Exit Marketing plan works. Isn’t that cool?